G2
g2.comBuyer reviews and category rankings for B2B software and services. A free profile takes a short request form, G2's research team vets it in about 3-5 business days, and claiming it needs a LinkedIn, Google or business-email login. Consumer apps, plug-ins and duplicate listings are turned away, and the Visit Website button is a nofollow redirect, so come for reviews and buyers rather than a backlink. Paid plans from $299 a month add review campaigns and a bigger profile.
How to submit to G2
5 things to have ready- Product or service request form on sell.g2.com
- Product name that matches the real product name, with no marketing language or symbols
- Logo, set from the my.G2 product profile after claiming
- LinkedIn, Google or business-email login to claim the profile
- A reachable product website at the time of review
- Approval time
- About 3-5 business days for the listing, then 1-3 business days to approve your claim
- Acceptance
- High (any B2B software or service with a reachable website; B2C, duplicates and plug-ins are rejected)
- Launch cadence
- Rolling
Who it's for
The link is nofollow, so treat this as a traffic and discovery play rather than SEO. Worth it if the audience matches; skip if you're only after backlinks.
If you're submitting here, also look at
All directories →Free profile on the G2-owned review site; only sponsored pay-per-click profiles get a Visit Website button.
Huge B2B software review site; claiming a listing is free but Visit Website buttons are paid and nofollow.
Large AI tools directory; free needs a backlink to them and waits up to 4 weeks, $49 skips both.